MARKETING
I AM AVAILABLE FOR STRATEGIC PLANNING of ONLINE RETAIL + LIFESTYLE BRANDS TO ENABLE GROWTH
As a strategic marketing leader in eCommerce at both the start-up and Fortune 100 levels I am equipped to build strategic, focused and scalable marketing campaigns and operations programs to deliver on growth goals. I also have access to an extensive network of high-calibre collaborators including brand strategists, planners, digital marketers, SEO experts, social media managers, video producers, copywriters, publicists, graphic designers, developers and more. Some of the brands I've had the pleasure to work with can be found here.
My services include: cross channel customer acquisition and retention planning (Email, CRM, SEO, Display, Adwords, Paid + Owned Social, Affiliate and Partnerships), original and sponsored content marketing strategy, social campaign development, marketing team operations, data-centric testing methodologies, video production, creative management, launch activations and team training.
I'm experienced with the following platforms: Google Analytics, MailChimp, Campaign Monitor, Mandril, Spree, Squarespace, Wordpress, Rare Logic, Github, JIRA, Redbooth, BaseCamp, Adobe CS, Facebook Advertising, RJ Metrics, Impact Radius, Outbrain, HelpScout, Optimizely, Tailwind and Google Business.
Contact me to inquire about rates and availability.
PUBLISHING
I WORK WITH SELECT CLIENTS ON A contract BASIS TO SHEPHERD THEIR PROJECTS THROUGH THE PUBLISHING PROCESS, from ideation to execution
As a book marketer and packager with more than twelve years of experience developing original content for books, ebooks, magazines and the web, I have a deep understanding of the publishing industry and how to successfully launch a book. Some of the books I've had the pleasure to work on can be found here.
My services include: book proposal assessment, complete book proposal development, marketing and publicity strategy, developmental editing, agent referrals, and advice on self-publishing platforms and distribution strategies.
Contact me to inquire about rates and availability.